Saturday, April 10, 2010

A MUST Have Tool For Serious Real Estate Pros

Just like the mobile phone and G.P.S. have changed the shape of our profession, here's a link to the product I'd suggest EVERY real estate professional MUST own. www.theflip.com

I can't tell you how easy it is to pull these out, shoot a high quality video with high grade audio (up close stuff only - not good for filming water skiing from the beach) and plug it right into any U.S.B port (no wires) on your computer and start uploading video onto Youtube, Facebook, Active Rain, Craigslist, e-mail, anywhere within seconds.

Why is that important?

Imagine a series of 2-3 minute  video's you create over time. In fact, imagine having an entire video library. What sorts of video's? Well, the sky is the limit when you've got your marketing mind active but why not start with your emails? How simple would it be to have a PS in your automated signature block that say's:

PS. Watch this 3 minute video to learn how you can receive $3,000.00 to help with moving and other expenses after the successful completion of your real estate short sale http://www.Youtube.HAFA/notreallink

The viral power of video on the internet is incredible and the benefits FAR outweigh the minor start up costs and learning curve required to get started. Video in your web-site is a GREAT way to increase your organic rankings. Your own Youtube page? Easy, free, mandatory. Are you blogging? Video. Active Rain? Video. Facebook? Video. Craigslist? Video.

The keys to doing great interviews of one's self are this:
  • Make sure you provide content of value.
  • Don't try to be a comedian unless you really are one and even then...
  • As my old mentor and friend Joe Stumpf would say, "Land the plane!" In other words, have a story to tell and tell it in a direct, clear, concise and logical format - in other words don't jump around in your story. It should follow a circular path from beginning to middle to end or you'll lose people and they'll tune you out.
  • MOST IMPORTANT: Give yourself permission to be here and do this. No one asked what you look or sound like and it should not be an issue so don't you make it one. You have permission to stand on stage in front of the whole world and fall down in this life, you should try it! Give yourself a break. Be gentle on you. Give yourself permission to stutter or whatever - tell your story like you're telling it to your very biggest fan ever who loves you no matter what. People will connect with your AUTHENTICITY. By all means be professional, be an educator, be an adviser, be a consultant but... be REAL.
In fact, why not watch my video on using video.  And feel free to take at look at my free YouTube page.

Search my name (Chris Sylvada and/or Instaclose properties) on Youtube and check out all the past bank-owned property tours I've posted. Get started today! Go take action on this now!! Bank owned property tours, video messages, community tours, buyer tips, seller tips - get this stuff up onto your social networking sites for FREE today. Be sure to include LINKS as I've done above to your real estate web-site, blog, etc.

PS. If you like this blog, would you consider not keeping it a secret? Your referrals of other real estate professionals really means a lot to me and is great appreciated - thank you kindly!

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